Many factors can limit young people’s access to and enjoyment of sports. Socioeconomic challenges can reduce exposure to certain opportunities, while ableism can make some activities seem inaccessible for children with disabilities. Additionally, sexism and gender bias can discourage girls from pursuing sports altogether.
A recent report highlights how societal expectations can limit girls’ participation in sports beginning at a young age, affecting both their involvement and enjoyment. Phrases like “you throw like a girl” still echo even in 2025, reinforcing harmful stereotypes.
To combat these attitudes and foster a lifelong love of sports in all young people, here are six key strategies to put into action:
- Set high expectations
Believe in girls’ abilities. Set challenging goals and assume they can not only participate but excel. By having high expectations, we empower girls to succeed on their terms. - Build skills early
Help girls develop the necessary skills and techniques. Whether it’s mastering the basics of soccer, basketball or any other sport, there’s likely a Hiveclass lesson to guide them. Early skill-building sets the foundation for both participation and success. - Challenge stereotypes
Combat stereotypes that portray girls as less competitive or skilled in sports than boys. If you hear a sexist stereotype, use it as an opportunity to discuss the harm stereotypes cause and help craft a new narrative. Have young people turn to athletes like Coco Gauff, Chloe Kim and Simone Biles—or whoever they look up to—for inspiration. - Provide equal opportunities
Equal access and opportunities to participate in sports are vital for girls to reach their full potential. We were inspired by the NFL’s Super Bowl LIX commercial promoting girls’ flag football as a varsity sport in all 50 states. How might you expand opportunities in your school or community? - Be a fan
Supporting women’s sports teams empowers girls by showing them strong, skilled role models in the limelight. This can help young athletes to envision themselves succeeding in sports and demonstrate that women in sports matter. - Build confidence
Tips 1-5 will naturally help build confidence. As girls gain skills and face challenges in a supportive environment, their self-esteem will grow, and they’ll be more motivated to continue their sports journey.
Teachers, parents, educators and other trusted adults all play a role in changing the narrative and empowering girls in sports. Schools, libraries and other community centers can offer valuable spaces for practice and encouragement. By teaching skills, providing opportunities to practice and compete, boosting confidence and advocating for girls in sports, we can make an impact. We can ensure that girls feel valued, respected and supported—helping them thrive both in sports and beyond.
Reference:
Women in Sport, “Sport, Stereotypes and Stolen Dreams: Why girls still feel they don’t belong in sport,” March 6, 2023.